Global apparel retailer UNIQLO announces the launch of the UT Grand Prix 2024 T-Shirt Design Competition, using T-shirts as a blank canvas to freely express ideas with graphics and messages. Entries are invited from around the world on the theme of “DISCOVERIES OF THE LOUVRE” with submissions accepted starting today. UNIQLO and the Musée du Louvre formed a partnership in 2021 including a series of collaborative collections from UT, as well as support from UNIQLO for educational programs held at the Louvre. This competition is made possible by the Louvre and UNIQLO, which share a common desire to convey the wonders of historical art to people around the world.
A unique theme that includes all the artworks in the Louvre*
For more than eight centuries, the Louvre has been a place of inspiration for all manner of creators, from artists and architects to dancers and musicians. It remains so today, and all works from the museum’s extensive collection can be used as a source of inspiration in this competition. Contestants are invited to discover the entirety of the Louvre’s collections by freely creating designs using the museum’s artworks, including its lesser-known works, thanks to the website collections.louvre.fr, a platform launched by the Louvre on 2021 that brings together all of the museum’s artworks in one place.
*Except the exterior of the Louvre, the Louvre Pyramid, the Louvre logo, and works not in the public domain.
Winning design to be sold at UNIQLO stores worldwide
The Grand Prix winner will receive U.S. $20,000 and have their winning design featured in the 2024 Spring/Summer UT collection, sold at UNIQLO stores worldwide. Additionally, the Grand Prix winner will be invited on a private tour of the Louvre.
About the UT Grand Prix
UNIQLO launched the annual UT Grand Prix Design Competition in 2005 to foster creativity and talent. The contest is open to talented and imaginative people around the world, regardless of age, gender, or nationality. Previous contests have featured such high-profile themes as Marvel, Nintendo, and Pokémon. The winning designs, selected from the numerous entries, will be produced as actual merchandise, and sold worldwide.
UT Grand Prix 2024 Submission Overview
| Theme | DISCOVERIES OF THE LOUVRE | |
| Eligible works | All works in Musée du Louvre
* The exterior of the Louvre, the Louvre Pyramid, the Louvre logo, and works not in the public domain, cannot be used. * Eligible works can be viewed on the Louvre official website. |
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| Submission period | Entries open: 10:00 am, Tuesday, July 18, 2023
Entries close: 11:59 pm, Friday, September 15, 2023 All times shown are Japan Standard Time (JST) |
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| Special website | https://www.uniqlo.com/ph/en/contents/feature/utgp/2024/ | |
| Main Prizes | The Grand Prix (x1) | US$20,000
+invitation to private Louvre tour |
| The Judge’s Gold Award (x1 from each judge) |
US$3,000 each | |
| Silver Award (multiple) | US$1,000 each | |
| Extra Prizes | Winning designs will be included in the 2024 Spring/Summer UT collection, and sold at UNIQLO stores worldwide.
As an additional prize, the Grand Prize winner will be invited on a private tour of the Louvre. |
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Submission details will be announced on the special UTGP 2024 website, and updated as necessary.
Contest winners will be notified of results, winning entries, and product sales.
UT products with winning designs will be sold in summer 2024.
Contest entry details subject to change.
Partnership between UNIQLO and the Musée du Louvre
The partnership between UNIQLO and the Louvre began in January 2021, and has included a series of ongoing collaboration collections from UT, as well as educational programs at the Louvre sponsored by UNIQLO. In addition, the UNIQLO Rivoli store, opened near the Louvre in 2021, hosts special exhibitions and workshops made possible by this collaboration, part of an effort by UNIQLO to allow customers to experience art at its stores.
