In a show of unwavering support for Filipino athletes, Aice, the beloved ice cream brand known for its delicious and affordable treats, joined President Ferdinand Marcos Jr., Philippine Olympic President Bambol Tolentino and other key officials at the official send-off event for the Philippine Olympic team bound for Paris 2024.
Marking a momentous occasion – the Philippines’ 100th year of participation in the Olympic Games – Aice added a touch of sweetness to the celebration, providing over 400 refreshing ice cream treats, including fan favorites like Chocolate Crispy and Mochi, to fuel the athletes and guests with a taste of home. As a special send-off gift, Aice also surprised the athletes with stylish Aice scarves, ensuring they carry a sense of pride as they journey to victory.
“We at Aice take full pride in supporting the Philippine team, especially during this historic 100th year of participation in the Olympics,” shared Shereene Yu, Brand Manager at Aice Ice Cream Philippines. “Aice, like the Olympic athletes, embodies perseverance and excellence, bringing happiness to Filipinos through delicious and accessible products.”
This partnership signifies more than just a sweet treat; it represents Aice’s deep commitment to promoting a healthy and active lifestyle among Filipinos. Since its inception, Aice has championed this mission by offering delicious, healthy, stylish, and affordable ice cream products that cater to the vibrant Filipino palate.
Aice’s partnership with the Philippine Olympic Committee will continue throughout the Paris 2024 Olympics under the theme #RuntoParisCheerforPhilippineOlympians. Aice will launch various initiatives to encourage Filipinos to embrace healthy activities and rally behind our athletes as they strive for greatness on the world stage.
To know more about Aice’s partnership with the Philippine Olympic Committee and additional initiatives, visit https://www.facebook.com/AicePhilippinesOfficial.
