San Miguel Foods officially rang in the holiday season last October 29, 2024, at the San Miguel Foods Culinary Center in Pasig City with the exclusive Home Foodie Madalicious Christmas Kickoff. This influencers-only gathering, held at the creatively decorated Culinary Center, brought together over 40 influencers for an afternoon designed to spread festive cheer and build momentum for the San Miguel Foods Home Foodie platform as a top go-to recipe hub.